We Tested Pure Broad Match Keywords & Here's What We Found
We Tested Pure Broad Match Keywords & Here’s What We Found

This post was written by: Chris Konowal, Kylene Holup, and Crystal Hopkins. As a Paid Media Manager, I’m sure you’ve been seeing Pure Broad Match expansions show up as a recommendation within Google Ads over the last several months. With

LinkedIn Shares New Insights into key Trends and Traits Among Gen Z [Infographic]
LinkedIn Shares New Insights into key Trends and Traits Among Gen Z [Infographic]

LinkedIn has published a new overview of Gen Z, and the key traits and trends that define this increasingly influential cohort. Incorporating those born between 1997 and 2012, Gen Z will soon become the biggest consumer group, accounting for over

What Should You Post on Social Media? 70 Killer Content Ideas for 2022 [Infographic]
What Should You Post on Social Media? 70 Killer Content Ideas for 2022 [Infographic]

Are you trying to figure out what you should post on social media? Want a list of content ideas to share with your fans and followers? The team from Marketing Solved share a range of content idea prompts in this infographic.

Twitter Appoints 'Internal Data Governance Committee' to Oversee Usage of User Data
Twitter Appoints ‘Internal Data Governance Committee’ to Oversee Usage of User Data

Twitter’s taking steps to add more safeguards into its processes that utilize user data, with the appointment of a new Internal Data Government Committee (DGC) which will analyze and rule on all systematic changes relating to the usage of user

Facebook Launches 'Creative App Platform' to Expand Stories Functionality
Facebook Launches ‘Creative App Platform’ to Expand Stories Functionality

This could be a sneaky clever update for Facebook, as it looks to win back young users, and slow the rising momentum of TikTok as the social app of choice for the next generation. Today, Facebook has announced a new

Facebook Adds Shops in Groups, New Product Recommendation and Display Options Tied to Group Engagement
Facebook Adds Shops in Groups, New Product Recommendation and Display Options Tied to Group Engagement

Facebook is adding yet another element to its expanding eCommerce push, this time with the addition of a range of shopping and product discovery options in groups, in order to capitalize on niche targeting and community engagement. The biggest addition

TikTok Launches New Digital Magazine to Highlight Effective Marketing Approaches in the App
TikTok Launches New Digital Magazine to Highlight Effective Marketing Approaches in the App

If you’re looking to maximize your approach to TikTok marketing, then this might be worth a look. Today, TikTok has launched a new content series called ‘The Roundup’, which aims to showcase some of the most interesting and successful brand

TikTok Adds Disney Character Voices to its Text-to-Speech Feature
TikTok Adds Disney Character Voices to its Text-to-Speech Feature

This is a pretty cool announcement in itself, but in terms of timing, it’s also a brilliant example of corporate trolling, and clapping back at a competitor. Today, Disney has announced a new partnership with TikTok which will enable TikTok

Twitter's Coming NFT Profile Images will be Displayed in a Different Shape to Signify Ownership
Twitter’s Coming NFT Profile Images will be Displayed in a Different Shape to Signify Ownership

Hey, are you excited about spending thousands of dollars on digital image files that may or may not end up being worth even more money at some stage in the future? Whatever your personal feelings on the current NFT craze,

People of Seer: Meet Allison Worms
People of Seer: Meet Allison Worms

Welcome back to People of Seer: Philly Edition! In this series, you’ll get to meet our team and learn about what makes them the best around (in our humble opinion). 💡 Allison Worms, Associate Project Manager, Musical Theater Aficiando and