If you had suggested launching an influencer campaign to your marketing department 10 years ago, you likely would have been greeted with blank stares. The word “influencer” wasn’t even officially added to the English dictionary until 2019. Since the birth
Following this SEO checklist helped us grow our blog traffic to over 640,000 monthly search visits. It works for ecommerce stores, local businesses, affiliate sites—anything. Here’s the checklist: Basic SEO checklist Technical SEO checklist Keyword research checklist Content checklist On-page
Instagram has added the capacity to run group fundraisers on the platform, which will enable users to boost awareness of causes by having several people partner on a single fundraising promotion within the app. As explained by Instagram: “Offline fundraising
Google Ads has several options for targeting or excluding users from campaigns based on specific demographics, shared interests, and more. In this post, we’ll be walking through each of the different Audience Types that you can leverage for targeting in
Facebook sees VR as the next stage in social connection, providing more immersive, engaging ways for users to connect, collaborate and engage in an entirely simulated environment. But in order to fuel the growth of VR, Facebook also needs a
Facebook CEO Mark Zuckerberg has announced a new group type specifically designed for gaming creators, as Facebook continues to lean into gaming, in an effort to maximize its presence in the fast-growing space. Facebook’s new gaming Fan Groups are being
Could this be a changing of the guard in the digital creator space? Variety has reported that TikTok has signed on o become the major sponsor of VidCon 2021, taking over from YouTube, which has been the headline supporter of
Twitter’s looking to provide more insight into the evolving discussion around media trends in the app, via a new content series that will highlight key pointers and notes to assist with marketing strategies. As explained by Twitter’s Head of Media
In a case that could have major implications for data security in social apps, the US Supreme Court has dismissed a lower court ruling which had previously barred LinkedIn from denying recruitment software company hiQ access to information which LinkedIn members
This could be handy for those looking to re-purpose their video assets, and/or run experiments without having to invest in significant re-shoots or editing. Back in March, Facebook started testing a new ‘Smart Cropping‘ option for video editing within Creator
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